A meta description is the short snippet of text that appears beneath your page title in search engine results. While it doesn’t directly influence rankings, it significantly impacts click-through rate (CTR). A strong meta description can entice users to choose your page over competitors. Here are the best practices for writing effective meta descriptions: 1. Keep It Concise and Within Limits Google typically shows 150–160 characters of a meta Agencia de posicionamiento web description. Anything longer risks being truncated. Aim for clarity within this range to ensure your full message is visible. 2. Incorporate Target Keywords Naturally Including your…